Naiad Cove, named after the Greek demigoddesses, has been a labor of love and hard work to preserve the treasures, memories and history of Lands End, the Cliff House, Sutro Heights and Ocean Beach.
A packed parking lot along the Great Highway in front of the Cabrillo Street entrance to Chutes at the Beach, circa 1932. This was the main gate to an amusement area that became known as Playland at the Beach, where visitors could get sweet waffles (a favorite treat) before enjoying popular attractions such as the Aeroplane Swing and Ferris wheel, visible in the distance.
Playland at the Beach, located between Balboa and Fulton streets at Ocean Beach, featured a fun house, rides, carnival games and the famous “It’s It” cookie ice cream sandwiches.
Historical photo of Ocean Beach in the 1940s.
Michaan’s Auctions has been commissioned to liquidate the contents of the Playland Not at the Beach Museum, a collection of circus nostalgia and memorabilia from 20th century American amusement parks, including San Francisco’s Playland at the Beach, for which the museum was named.
Historical photo from a private collector/Western Neighborhoods Project.
Photo of Playland at the Beach, circa 1940.